That extra piece of cake or snack at night just grabs your attention more than water or healthier alternatives-perhaps it even relieves some of your stress. Maybe you buy pre-made meals or fast food because your schedule is too busy to cook your own healthy meals. When you have been used to having soda or alcohol with dinner every evening, drinking water can taste bland and not as satisfying. Long-term unhealthy habits can also play their part in making it hard to lose your weight and can bind you to weight gain forever. There are many reasons why you may be eating incorrectly-perhaps you were taught to always finish everything on your plate, or you eat when you are tired and stressed, you simply just love the wrong kinds of food, or you use food to assuage anxiety, etc. So why is weight loss still such a big issue? It’s quite simple really-none of these techniques address the real cause of your weight problem.Įliminate the subconscious programming that sabotages your weight loss goals. Why is that? According to Marketdata Enterprises, Americans spend more than $60 billion annually on weight loss products such as exercise equipment, gym memberships, joining weight loss programs, special foods and shakes, and supplements. We all know what we are supposed to do to lose weight-eat healthy, exercise, diet, reduce sugar intake, drink more water, etc.
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